Breezy GrowthCo.
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Lead generation · EdTech, language learning

FabuLingua

5 new clients
in 48 days

An ad-dependent edtech platform moved onto targeted outbound, with the investment figure stated openly.

The situation

FabuLingua teaches languages to children through storytelling and interactive learning. They were spending heavily on ads for slow, unpredictable results, and struggled to reach educators and decision-makers consistently.

What we did

  1. 01

    Define the ICP precisely

    Schools, language learning centers and parents actively seeking engaging educational tools. Three genuinely different buyers, kept separate instead of blended.

  2. 02

    Multi-step personalized campaigns

    Tailored messaging across sequences built to start conversations instead of pitching the platform.

  3. 03

    Automate capture and nurture

    Lead capture, follow-up and pipeline tracking handled systematically, with qualification guiding prospects toward conversion.

The result

  • ✓5 new clients within 48 days of high-intensity sending.
  • ✓Against a stated $8,288 initial investment, with a faster-moving pipeline and a repeatable outbound process.

One of the few case studies in this set that publishes its own cost basis, which makes the return claim checkable.

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